Branding and Online Presence Management

Designing result driven websites while upgrading branding and online website user experience.

Maria's Website Portfolio: Ongoing School Website Upgrade Project for the Diocese of Orlando

In the endeavor to streamline the student enrollment process by transitioning from paper applications to a digital platform through a new Student Information System (SIS), I undertook the task of revamping school websites across the Diocese to optimize the user experience. Recognizing the importance of catering to the preferences of modern users, particularly tech-savvy parents who predominantly use mobile devices, I focused on enhancing the visual appeal and simplicity of the content by incorporating more images, videos, and concise text.

Each website underwent a meticulous brand audit to ensure alignment with the school's identity, resulting in the creation of new brand assets where necessary. Moreover, search engine optimization (SEO) played a pivotal role in boosting the visibility and rankings of the websites. The samples showcased here exemplify the successful redesigns that have elevated the online presence and functionality of the schools' platforms.

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Reaching Non Traditional Students

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Storytelling Lead Generation Campaign