How To Use Social Media For Your Business In 4 Easy Steps.

It’s no secret that social media is both extremely popular and exceptionally powerful in building connections between individuals, artists, businesses and civic organizations. Just a quick glance at the numbers proves this point: Facebook: 1 Billion Active Users Twitter: 560 Million Active Users Google +: 400 Million Active Users InstaGram: 150 Million Active Users Pinterest: […]

Credit Unions and Higher Education Schools Use Predictive Modeling Part II

In my last discussion about predictive modeling, I explored the opportunities that this type of behavioral analysis presents to financial institutions. Since I work closely with colleges and universities, I would also like to discuss within this second posting how we can apply this type of analytics to the higher education market. Colleges and universities […]